Bloq.it | Smart Lockers Director's Cut

DOF Studio was tasked with creating a brand film for Bloq.it, focused on showcasing their smart locker system within a strong, design-led narrative.

We translated the product’s complexity into a clear visual story, following its journey from early ideas through design, production, and real-world deployment. The direction combined high-end 3D imagery and simulation with a dark, high-contrast aesthetic, using the brand’s signature orange as both an accent and a light source.

The final piece functions both as a product showcase and a broader brand statement, and has since been used across internal events, social media, and other brand touchpoints.